Corporate Gifts: How Much is Too Much?
We all want to share the Holiday Spirit, and promote our business at the same time. But how much is too much? For many small businesses...
A Tale of Two Pens
When is a pen just a pen, and when is a pen a marketing vehicle used for increased exposure for your business and sales. When you're...
Conventions 101
For companies that operate on a national or international scale, conventions and trade shows can be critical to their marketing mix. Such...
Customize Your Profits
Many companies look at customization as an expense. A choice between generic packaging and custom packaging with your logo. What if I...